Recommended For You Section

A block of products chosen for the individual visitor, built from what they have browsed and bought.

Unlike bestsellers, no two visitors see the same thing.

What you can set

Standard settings, plus how recommendations are chosen and how many to show.

Everything else is the standard variant settings: trigger, when to display, frequency capping, overlap prevention, placement and design. See Campaign settings.

How it is measured

Visitors can click this one, so it earns clicks, conversions and assisted revenue. Revenue is credited when someone interacts with it and then buys. See Revenue attribution.

When to use it

Use it for people you know something about. Repeat visitors and customers have the history that makes recommendations worth making.

For someone on their first visit there is nothing to personalise against, so Bestseller does a better job.