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A short message inside checkout. Delivery times, the returns window, a note about a delay.

Answering the question someone is about to go looking for keeps them on the page. Every trip to your FAQ is a chance to not come back.


Form	Checkout block
Where it runs	Checkout, Thank You
Goal	Turn browsers into buyers

What you can set

The message and which pages it appears on.

Everything else is the standard variant settings: trigger, when to display, frequency capping, overlap prevention, placement and design. See Campaign settings.

How it is measured

This one is there to be read, not clicked, so it records impressions only. Dashes under clicks, conversions and assisted revenue are normal and not a tracking fault.

Judge it by what happens around it rather than by its own numbers. A trust badge that works shows up as fewer abandoned checkouts, not as clicks.

When to use it

Use it for the thing that makes people hesitate at checkout. If support keeps getting asked when will this arrive, answer it here.

Check your support tickets for what to write. The question people ask most is the one worth answering.